In the second installment of our Public Holiday Project series, we here at ToneCorp decided to create a series of posters paying tribute to one of humankind’s most amazing inventions to date; the Walkman. 32 years ago today the first Walkman was released to the world and things would never been the same. Though the functionality inherent in the TPS-L2 had been around for some time in professional models for journalists, never had they been collected in a unit affordable for the common music fan. Debuting at ¥33,000 (US$200), to coincide with Sony’s 33rd anniversary the unit was a slow seller at first but quickly gained popularity with an innovative advertising campaign from Sony.

International Walkman Day
Studio Lost & Found for Walkman Day